Editor’s Letter: Managing in the Time of COVID-19
It’s a strange time to work at PACIFIC.As you know, this magazine is all about...
Pacific San Diego Opinion
Editor’s Letter: Beautiful little stories in Little America
Back when I was a reporter, writing about everyday people was my specialty.My motto was...
Editor’s Letter: And the winner is … not me
What is your favorite season?Awards.Of the many Moira Rose quips on the TV show, Schitt’s...
Editor’s Letter: I resolve …
Happy 2020, everyone.I’ve been waiting for it to be 2020 for practically 10 years.See, I...
Editor’s letter: a very SoCal kind of holiday
Happy holidays, everyone!I’m a Hanukkah celebrator from SoCal/Baja married to a Christmas person from New...
Editor’s note: The Novelty of November
Happy November, friends! Did you know this is my favorite month?Part of it has to...
Editor’s Letter: This Is Us
Hi, everyone!I’m the new editor of PACIFIC, and I sort of can’t believe it.As a...
New adventures
In an editor’s letter I penned in December 2017, I talked about the best gift...
Farewell, first dates
Does anybody really enjoy first dates? If you're lucky they're tolerable, but in my experience...
A cut above
I may be dating myself a bit, but that Wendy’s commercial from the ’80s...
Comfort and pain in Solace
March 12 was a day of mixed emotions.Already on my calendar that evening was an...
So badass!
Where I sit at the PACIFIC office, I am surrounded by some major badass women....
The purge: Cleaning up before moving on
I am on the move again. In the 18 years I’ve lived in San Diego,...
Fresh air
In addition to being blessed with 72 degrees and sun most of the year, San...
A few of my favorite things
I can’t believe 2018 is coming to a close. This year — as years increasingly...
Local chefs get wasted
Last month, I talked all about getting buzzed in the morning (with coffee, of course). This...
Working on a buzz
It’s 9 a.m. and I’m already a little buzzed.Sorry to disappoint, but I’m not talking...
Get up and get out: September is a busy month
The sun is setting on summer, but not on cool events coming to San Diego....
Dance like nobody’s watching
We could all use a lesson out of the Ellen DeGeneres playbook — be kind...
All the colors of July
I love July in San Diego.It’s a month where locals and visitors (and there’s a...
Big city country
I grew up in a pretty small town in Northern California where it wasn’t uncommon...
Margarita Month trivial knowledge
Ladies (and maybe some men), you’ll know what I mean when I tell you that...
Home field advantage
Ah, spring is in the air, and with it comes one of my favorite times...
Balancing act: Finding peace with better food choices
Balance in life is an ongoing process. It’s like a never-ending ride on the playground...
Recounting dating tales
I love hearing about people’s dating stories. It’s amazing the insanity people go through in...
PACIFIC is going green
It’s hard to miss the marijuana leaf on the cover this month. PACIFIC has had...
The gift of adventure
This year, as has been a tradition in previous December issues, we asked people featured...
Taco ’bout It
My interest and love for food hasn't always been so. I grew up in a...
For the thrill of it
I've always been a jumpy person. Loud noises make me flinch, I cover my eyes...
If the shoe fits
It's fitting that I am writing this letter for the September issue of PACIFIC magazine,...
A (im)perfect 10
I heard print was dead, and then (a decade later) I sold my magazine to...
High there: A holiday tokin’ of appreciation
As the Golden State goes (make that "grows") green, California will soon say hello to...
Selection Season
Whether the election puts the first female president in the White House or puts...
Editor’s Note
In 2005, I leased a 2005 BMW 5 Series, which seemed like a great idea...
Tongue in Chic
I'm a jeans-and-t-shirt kinda guy. Sneakers or shiny shoes depend on where I'm eating dinner...
Action Pact
It was freezing when I graduated from college in Michigan in December nineteen-ninety-something. Having worn...
Hi, Tide
When I first laid eyes on the Pacific, my California dream was born. I was...
A Prince Among Men
Before it seemed like the world would end in Y2K, Prince Rogers Nelson helped millions...
Editor’s Note – The Writing’s On The Wall
Image is everything, and talk is cheap... so I'll be brief.Art is everywhere in San...
Editor’s Note
BreakWaterTimeForthTrainingSeasonRollsCleaningValleyChicken What follows "spring" is many a splendor thing. Whether yours is the birds, the bees,...
Editor’s Note
I love you, too.I love you to:Make me laugh.Make me breakfast.Keep my Valentines.Keep me warm.Stay...
Editor’s Note – Monkey Business
What a wild ride 2015 turned out to be. Gay marriage became plain ol' "marriage,"...
Kanye or Nay
As I put the finishing touches on my Trump jack-o'-lantern – if Trumpkin.com is still available...
Skirting the Issue
One summer afternoon at the end of the 20th century, I took my college girlfriend...
Dry Sense of Humor
In a March 12 LA Times Op-Ed titled "California has about one year of water...
Love At First Site
By David PerloffI the instant I met my wife. She was walking towards me...
Photographic Memory
I'm not religious, but I do thank god camera phones, as they were called before...
Salt of the Earth
In 1936, two-year-old Angelina "Angie" Oritano emigrated from Sicily, Italy, to Little Italy in San...
Speaking In Tongues
I talk English pretty good and am fluent in ig-Latin Pay. Vis-à-vis the French classes...
How Do I Love Thee?
"Wherefore art thou?" is no longer the question.As CNN's Dr. Drew Pinsky put it in...
Know One’s Home
My phone just vibrated and ding- donged at the same time. It's AT&T calling -...
Shutter The Thought
-David PerloffEditor-In-Chief
An Officer And A Gentleman Walk Into a Bar
It's not a joke, it's the quintessential San Diego wedding reception, and it's going down...
Getting In Tune
My father began instilling an appreciation for music in me at an early age, often...
The Song Remains The Same
My parents gave me a Fisher-Price record player in 1975. They also gave me precisely...
Don’t Hold Your Breath
Kyle Hall Editor-in-ChiefWe humans have flown our measly, land-lubbing bodies all the way to space,...
Simone Says…
If listening is an art, I'm no Michelangelo. More like Van Gogh... after the ear...
Oh, Cheese Us! I Don’t Believe it.
By David Perloff, Editor-In-ChiefGod-fearing and non-believing zealots alike are using our Finest City highways and...
What A Catch!
By David Perloff, Editor-In-ChiefMom said I wouldn't find love at a nightclub. I found it...
Letter from the editor
"Just think of all those women on the Titanic who said, 'No, thank you,' to dessert...
Letter from the editor
I finally threw out my pumpkin, and now it's time to buy a Christmas TreeBy...
Letter from the editor
I finally threw out my pumpkin, and now it's time to buy a Christmas TreeBy...
Letter from the Editor
By David Perloff(Published in the November 2010 issue)In those four little words lay all the vital information...
Letter from the Editor
By David Perloff(Published in the November 2010 issue)In those four little words lay all the vital information...
Letter from the Editor
By David Perloff(Published in the October 2010 issue) Tuesday night, the cans go to the curb....
Letter from the Editor
By David Perloff(Published in the October 2010 issue) Tuesday night, the cans go to the curb....
Proud to be an American
My wife just became one.Ten years ago, she moved to San Diego from Brazil. Today,...
Proud to be an American
My wife just became one.Ten years ago, she moved to San Diego from Brazil. Today,...
June Editor’s Note
It was a long, long time ago-spring 2003, if memory serves-and NBC was conducting a casting...
June Editor’s Note
It was a long, long time ago-spring 2003, if memory serves-and NBC was conducting a casting...
May Editor’s Note:
When I showered as a kid, my brother would sneak into the bathroom and flush...