The Chargers continued Sunday to produce solid if unspectacular TV ratings in their former hometown, while at the same time coming up far short of the other NFL team in their new home city.
Sunday’s CBS telecast of the Chargers-Raiders game produced a 13.8 Nielsen rating in San Diego, according to the network. That’s the best of three telecasts here this season that faced other NFL competition, with the previous games coming in at 11.7 and 12.2. (The two games airing unopposed were 17.2 and 14.5.)
In this case, the second afternoon game was Rams-Seahawks, which earned a 5.8 rating on the local Fox , the network said.
The same two games aired in Los Angeles, where the Chargers moved in 2017, one year after the Rams returned from St. Louis. The Rams-Seahawks contest had a rating of 11.4 — exactly double the 5.7 rating for Chargers-Raiders.
The five Chargers games this season have averaged a 13.9 rating in San Diego, not far off the 14.2 average for all of last season. From 2004-16, the average season rating for local Chargers telecasts ranged between 24.4 (2016) and 31.6 (2010).
The average rating for Chargers games in Los Angeles this season is 7.6. Last year’s final average was 6.0.
Each rating point in San Diego, the nation’s 29th largest TV market, is equivalent to an estimated 9,878 homes, according to Nielsen figures for the 2018-19 TV season. In Los Angeles, the No. 2 market, each point is equivalent to 52,766 homes.
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